Because BYU Broadcasting has so many different outlets, programming content that will be distributed by more that one of these outlets can be tricky to brand. For instance, when a BYU Football game is broadcast on BYU-TV and KBYU-Television, what should the in-game promos say? "Coming up on BYU-TV and KBYU." What if the next game won't be on KBYU but will be on BYU-TV? It becomes a mouthful. So BYU Broadcasting created the BYU Sports Network. Now the announcer can simply say, "Next on the BYU Sports Network..." and that translates to any of the BYU Broadcasting channels.
For years, student reporters for the BYU Sports Network have created short pieces that highlight interesting aspects of BYU Sports. These pieces air during halftime of broadcast games, and are usually seen no more than once or twice. Now there is in development a weekly Sports program on BYU-TV. It doesn't yet have a title, and won't be in production for at least a month. This new program, however, will allow these short pieces more airtime and much greater visibility.
Also, posted now on the BYU Broadcasting's Sports website, you can see a small collection of these short pieces produced and reported by Jarom Jordan, and Jason Tang. More will follow in the coming weeks.
Some stories that these student reporters are working on in the meantime include BYU Club Sports and the BYU Women's Football Clinic.
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